Voices of India’s MSME is a first-of-its-kind research initiative that deep-dives into the lives of MSMEs.
We have used an amalgamation of qualitative and quantitative techniques for this research, and topped it with inputs from industry experts for a holistic assessment. We also deployed a financial diaries approach to get a deep, nuanced understanding of the financial lives of India’s MSMEs.
The research incorporates quantitative information from World Bank’s informal enterprise survey that covers 10,000+ informal enterprises across India using a curated set of quantitative questions.
Diaries approach for longitudinal assessment: We have been tracking 50 informal enterprises to get a more nuanced understanding of their financial and non-financial lives. Our study covers 10 locations within the country and uses the Financial Diaries methodology which provides deep insights into the financial lives of MSMEs. In this research approach, we collect cashflow data from MSMEs (diarists) over a period of time and regularly interact with them to understand the reasons behind their financial decisions.
Thought leadership: The insights from these two data sources, coupled with insights from consultation with advisory board members and industry leaders will help portray a holistic picture of the sector. This will uncover voices from the ground for policy makers and service providers.
